Archive for the 'General Search Engine Marketing' Category

Trellian SEO Toolkit v2.0
The SEO (Search Engine Optimization) Toolkit includes everything you need to optimize and promote your web pages,
to increase your web site traffic and search engine visibility.

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The Consumer Electronics Association (CEA) and Yahoo recently released an interesting survay detailing users search behavior before making consumer electronic purchases.
Highlights of the survay include:

77% of consumer electronic purchases are influenced by Internet research
The least amount of time spent researching products was 9 hours for cell phones
The greatest amount of time spent researching was 15 […]

LemmeFind
I found this really cool tool to compare all the major search engines, Google, Yahoo, and MSN, and gathers the results. The site actually shows the SERP so you can see exactly where your ads are showing up on each page.

I found this interesting discussion over at Webmaster World about Wikipedia.  For almost all keywords, the top link on the SERP page is a like to Wikipedia.  Usually, in addition to the top link, the second, third, and fourth link will be links to Wikipedia.  With over 2.5 million inbound links, organically, Wikipedia is a […]